As the use of different mobile devices is dominating the Internet search, individuals involved in the web-based businesses need to adopt the responsive web design (RWD) approach to give the best website browsing experience over computers, laptops, tablets, and mobile phones. When the responsive website design is implemented, a lot of mistakes take place. If you don’t sort out those mistakes sooner, they can affect the performance of your site badly. In this article, main responsive design mistakes and their solutions are highlighted. Just go through them and implement that in your RWD projects.
1. Desktop First Approach
In spite of the rapidly increasing use of different mobile devices for Internet surfing, there are many web developers who are still creating websites with desktop users’ needs first. They adjust the website for a responsive design later. But, one must know that following such a step would require you to do lots of work and chances of mistakes are higher. It will kill lots of your precious time too.
As 57% of traffic comes from smartphones and tablets, you must design websites with mobile first and desktop second approach. This will allow you to address the needs of both mobile/ desktop users and create ample business opportunities easily.
2. Neglecting the UI/UX factors
In short, UX and UI factors make it easier for visitors to use website easily and comfortably. Website designers give a great importance to these two factors when they create websites for desktop users. But, while adjusting websites for a RWD, they neglect UI/UX factors completely. It may repel mobile visitors away if they feel problems while using your site.
Implement the necessary UX/UI features on your website without any fail. If you are doing this for WordPress websites, wordpress theme customization services will act as a helping hand for you.
3. Neglecting The Speed Factor
Website loading speed matters a lot in the web-based business. Today’s tech-savvy people want everything to be fast and smooth. When they try to access your site, they expect it to load in the smallest possible time. If your website is slow, they will stop visiting it and switch to its alternative without making any delay. So, there is no benefit of having a great with advanced functionalities if it is slow.
There are many ways you can make your website fast. Just take those steps and make sure that your website or its pages load quickly on all devices.
4. Navigational Problem
Most of the people easily view all the navigational items when they browse websites on a desktop. However, if you implement all navigational items to mobile users, this can drive visitors away from your site. Always keep in mind that mobile devices have limited space.
Display only the most important navigational items. Hide all least relevant items in the main navigation bar. You can use sings (such as “+” or “-”) to hide the navigation items. Visitors can expand or contact the navigation menu easily by clicking on them. Make sure that visitors don’t face navigational issues while visiting your site through mobile devices. Eliminate unnecessary links to keep your site simple and appealing.
5. Hiding Content From Users
In order to eliminate a number of constraints, many website owners hide some important components of content for mobile users, such as third-party scripts, data tables, heavy features, complicated elements, background images etc. If visitors find any difference between the content displayed on your desktop version and mobile version of your site, they lose trust in your brand. This results in the poor performance of your site.
Try to keep your content precise and straightforward. Website developers should keep the SEO element in mind while creating sites and eliminate unwanted elements, allowing mobile users to get all the required information easily.
6. Inappropriate Call to Action Buttons
Call to action buttons are necessary for the success of websites. It encourages visitors to take actions, such as buying products and services, registering for submission of comments, downloading of E-products, reading useful content, etc. When developers try to create a mobile-friendly website, they have to display everything into the small screen. As a result, they keep the Call to Action buttons small. Small sized CTA buttons make people press wrong buttons which may displease them instantly. Such unhappy visitors don’t buy anything from you and leave your site instantly.
Don’t ignore the huge importance of CTA buttons. Keep their sizes at appropriate levels and attach them properly on your site. Well-placed CTA buttons contribute a lot to the overall usability of the website and help its owner to generate ample business opportunities.
7. Not Enough Testing
Before making a website live, developers have to test it for a number of factors, such as compatibility with all leading web browsers, multiple operating systems, UX/UI problems, navigational issues, loading speed, etc. Most of the entrepreneurs don’t test their website for these vital tests. As a result, they face lots of problems when it goes online, like negative feedback from visitors, lower ranking in search engine results, etc.
When you resort to an RWD, just test your website for all these factors. This will help you to eliminate errors from your site and make it ready for mobile visitors. You should conduct A/B testing to know which version of your site is more beneficial for users and you too.
While working on WordPress web design services, web developers make a number of mistakes. These silly blunders can ruin websites if those mistakes are not corrected on a priority basis. These are the top 6 RWD mistakes with their solutions. Just keep them in mind and pave the way for success coming in your way.